TFL ArtxCode
This art installation / Web experience I called (TFL) 'Travel Further Liminally' was inspired by daily commutes on the London underground and one day ending up at Edgware Rd station when I was in awe of the large wall installation by Jacqueline Poncelet. It was at that moment I started coding using Replit on my iPhone which lead me to embark on a 3 week project in Touch Designer writing the code for an immersive digital experience I hope to share with daily commuters in partnership with Transport For London.
Year
2025
Client
Personal Project
Service
Digital Art
Location
London
Working on this brief has helped me see the full life cycle of an advertising campaign to completion. From Data to Insight, to Strategy and Creative being involved in each step allowed us to be contribute ideas and get a first hand experience of what it really takes to understand a clients needs and produce work they are delighted with.
